JNTO SHOWS KEENNESS TO WOO MORE MUSLIM TOURISTS AND INTRODUCE THE LESSER-KNOWN DESTINATIONS  Article cover photo
27 February 2018

JNTO SHOWS KEENNESS TO WOO MORE MUSLIM TOURISTS AND INTRODUCE THE LESSER-KNOWN DESTINATIONS

JNTO invite Malaysians to discover the hidden treasures and the lesser-known destinations in Japan at MATTA Fair's upcoming event to forge deeper friendships with Japanese people.

Japan National Tourism Organization (JNTO) invites Malaysians to visit their booths at the upcoming Malaysian Association of Tour and Travel Agents (MATTA) Fair, to be held from 16 to 18 March at Putra World Trade Centre.

JNTO’s Kuala Lumpur office executive director Chiemi Maruyama highlighted that Japan is a Muslim-friendly destination and assures that the needs of Muslim tourists would be accommodated.

“To enable them to navigate around with ease, Muslim-friendly guidebooks have been released,” said Maruyama at a press conference at MATTA head office here, recently.

JNTO has taken a few initiatives to attract Muslim tourists. This includes releasing guidebooks that cater to the needs of Muslim tourists which nudges them in the right direction when it comes to getting the right information about restaurants that serve halal food and other attractions that suit the Islamic lifestyle.

Although Tokyo and Osaka receive the most compliments, those interested in travelling off the beaten path will find it difficult to resist the allure of Kyushu, Wakayama, Chiba, Shirakawa and Tottori.

Information about these lesser-known destinations will be given as JNTO is keen to promote them. Additional details of the most popular Japanese destinations, on the other hand, will also be available to further anchor Malaysians to immerse in its exotic beauty.

In relation to this, MATTA president Datuk Tan Kok Liang who was present during the press conference announced Japan as "Asia's Favourite Destination" for the MATTA Fair 2018.

The reason behind this is not just the country’s visa-free status and unique places, but more emphasis is attributed to the Japanese way of treating guests.

They welcome people with warmth, understanding and above all, respect. The detailed combination of what makes them who they are is what makes Japan so attractive. A glimpse into their lifestyle will be showcased in the form of activities and food to further broaden people’s perspective about the land of the rising sun.

Find out more about the beauty of Japan during March MATTA Fair at PWTC Hall 1 (Booth No: 1161-1184).